Sarin is a woman sales agent in the healthcare sector in Moulavibazar. Disseminating health products and knowledge across rural Bangladesh is not an easy task. Sarin encountered difficulties due to deeply ingrained beliefs held by locals, such as the misconception that medicine causes infertility in women. After receiving training from iDE, she learned and applied more effective sales techniques and was able to advise women and families on a range of products and services. Sarin now offers blood pressure tests and diabetes testing, while counseling pregnant mothers, adolescents, and children on health concerns. Although she is seen as pushing traditional social boundaries, the number of villagers requesting her services has grown significantly, and her earnings have tripled.
Thanks to Sarin, her customers are able to purchase essential nutritional and hygiene products that are not easy to find in this rural community such as sanitary napkins, birth control pills, and condoms. For many, access to these personal products is more than just a convenience, it’s a matter of freedom, providing the dignity and mobility they need to pursue their own path in life.
What's next for Sarin
Looking ahead, Sarin plans to expand her business further by investing more in her services and extending her reach through home-based delivery on a pre-order basis.
Sarin in the news
Congratulations to Sarin for being covered in a healthcare media platform!
- Water, Sanitation & Hygiene
- Local Distribution & Sales
- Training & Capacity Building
- Food & Nutrition Security