Viewing articles about Market Engagement
View all articles-
In Rural Kenya, Winfred Builds Better Business from Maize Shelling
For Winfred, entrepreneurial success meant supporting farmers in her rural community.
Agness Ndililwa, a single mother of seven in Zambia, helped support her family by enrolling in a training program with iDE, which helped her develop business skills, connect with agricultural suppliers, and diversify her product range. Through partnerships with iDE and the 'Farm to Market Alliance,' she expanded her business, supported local farmers, and contributed to agricultural resilience in her community.
Read more: Agness Ndililwa, a single mother of seven in Zambia, boosted her business and supported local farmers by enrolling in iDE's training program, connecting her with suppliers, while becoming a Farm Business Advisor (FBA). -
Despite Social Barriers, a Bangladeshi Mother Finds Success as an Entrepreneur
Momena opened a thriving small business and wants other women to do the same
With more than four decades of experience, iDE believes incubating and enabling women-led businesses will significantly accelerate human progress and deliver economic benefits for underserved communities.
Read more: Momena enrolled in an iDE and partner-led program which aims to enhance the employability of 1,500 women garment workers facing challenges from automation and digitization. -
Childhood friends find new vocations in southern Ethiopia
Five rural university graduates without work build a thriving welding business in just two months.
The $4.3 million Resilience in Pastoral Areas (RIPA) project offers farming communities alternative income sources by boosting livestock and crop production and providing technical and vocational training, including skills like welding.
Read more: For rural youth, RIPA provides not just an alternative income source but a crucial lifeline -
Postharvest technologies provided by women entrepreneurs benefit Kenyan farmers
Switching from manual to mechanized processing saves time and increases profits
The She Feeds Africa project, funded by Zinpro Corporation and the Anderson Foundation, provides women entrepreneurs with access to financing, tools, and training, equipping them to improve postharvest practices and incomes across Kenyan communities
Read more: Switching from manual to mechanized processing saves time and increases profits -
Business training provided to women under a new iDE Cambodia program
iDE plans to further roll out SHE’s expertise in training and coaching women entrepreneurs
By focusing on women entrepreneurs, iDE and the SHE program can empower whole communities, boosting prosperity and wellbeing.
Read more: Evidence shows that women are more likely to invest their earnings in their children’s health and education -
Harnessing Innovation and Entrepreneurship for Resilience
A market systems approach to inclusive entrepreneurship in rural communities with a focus on women and youth
In Mozambique iDE is implementing its largest global operation with funded projects totalling more than US$40 million. By implementing a range of innovative agricultural, entrepreneurship and alternative livelihood projects across the country, iDE is working to lift thousands of people out of poverty.
Read more: iDE Mozambique’s efforts have successfully assisted farmers and entrepreneurs living in Maputo, Gaza,Sofala, Manica, Nampula and Cabo Delgado provinces -
Women economically empowered in three African countries
Women entrepreneurs deliver greater business results
The US$6.4 million ($8.5 million CAD) project, being implemented by iDE and funded by Global Affairs Canada, has been designed to enhance economic empowerment, well-being and inclusive growth by providing support to women involved in agricultural value chains.
Read more: 25,000 women are being targeted across Sub Saharan Africa – in Zambia, Ethiopia and Ghana -
Bangladeshi entrepreneurs create market for latrines
iDE’s most ambitious sanitation program to date aims to provide toilets for more than 1 million households
“At first, I thought iDE might purchase products from me like other NGOs,” says Mubeen, “But after participating in the training, I understood. They were here to show me how to grow my business.”
Read more: iDE’s most ambitious sanitation program to date aims to provide toilets for more than 1 million households -
Seeing is believing for entrepreneurial Ghanaians
Farmers powered by successful agricultural project
Shei is one of 146 farmers powered by the successful project known as Accelerating Impact of Food Security (AIFS) – which is part of iDE’s broader Korsung agricultural initiative, which translates as “good farming practices” in local language, Dagbani – which ran between April 2021 and March 2022.
Read more: The US$225,000 project helped boost nutrition and food security -
Entrepreneur Unleashes Latent Power Of Local Markets
Farmer uncomfortable knowing middlemen were profiting handsomely
Working as a cashew farmer in central Cambodia, In Laihout, 40, was uncomfortable with the fact that most of her crop was being exported to Vietnam where it was being processed and then on-sold by traders to bulk buyers at a significant profit.
Because there weren’t many processing centers in her low-income region, farmers like her were selling their cashews for small margins, only to see these foreign traders capitalize on their hard work and lack of local value chains.
But instead of accepting the situation, Laihout decided to start her own cashew collecting and processing business, initially working through a farmers’ association and community processing center in her village in Kampong Thom province, paying local farmers a fair price for their product and processing it herself.
Read more: Farmer uncomfortable knowing middlemen were profiting handsomely -
Climate Changes Farm Advisor's Message
Inutu Now Tells Farmers To Prepare For Drought
The rains didn’t come in November, as they used to. When they did begin in December, here in Zambia’s Copperbelt Province, they didn’t last long.
“The drought has really impacted the farmers,” said Inutu Musialela, 53. “In February, it didn’t rain at all. In March, it did rain, but not until the last week.”
“Most of the crops were planted, like maize and sunflower. The rains started but then they went off. The farmers were hit with that. Their crops didn’t grow.”
Since Inutu began working with iDE in 2012, she says the local climate has changed significantly. As a Farm Business Advisor (FBA), Inutu has taught small scale farmers how to fertilize and protect their crops from pests.
Nowadays she spends just as much time teaching farmers how to become resilient to climate change, telling them to plant early maturing crops that require less water, or that they should plant a greater diversity of crops should some varieties fail.
“Because climate change has hit us now, I encourage them to prepare the land before the rains come.”
“They dig holes, like a basin, to plant their crops inside. These potholes hold water around the roots. There they can grow soybeans, maize, anything.”
Read more: iDE has trained more than 300 FBAs across Zambia who leverage existing market players, such as suppliers and transporters, to increase small farm productivity, improving access to inputs for farmers and building links with commercial markets. -
Microloans Help Zambian Farmers Cover Their Nuts
iDE Works With Communities To Establish Catalytic Savings And Loans Groups
Tryness Nsofwa, 57, proudly inspects her field of groundnuts. She uproots a clump of pods from the damp, red earth and is pleased with what she sees. Cracking open a husk to reveal edible fruit inside, Tryness notes the nuts are well formed and plentiful. “It’s looking very nice,” she says of her crop. “I will keep some for my family and I will sell some.”
Read more: iDE is working with 379 community savings and loans groups across six Zambian provinces -
Change Agents Power Recovering Mozambican Farmers
iDE Adapted To Combat Natural Disasters and Socio-Economic Disruptions
Farm Business Advisor (FBA) Flora Mostiço is a change agent in her Mozambican community. At her market store in Nhamatanda, in the Beira Corridor, the mother of six sells affordable agricultural inputs including high quality seeds, fertilizer, and water pumps. Despite repeated cyclones in the region, she runs a successful small scale farm and provides business support to other farmers. “I started with something small and now I am growing,” Flora says of her business. iDE has trained some 332 (117 women) FBAs like Flora across Mozambique’s Maputo, Sofala, Manica, Tete and Zambezia provinces.
Read more: FBAs have an average of 639 farmer clients each, 42 percent of whom were women. -
Nutrition Boosted By Income Generation in Bangladesh
Most households receiving training on poultry farming
Farhana Yeasmin, 24, remembers what it was like when her husband was the family’s sole earner. Because he was a day laborer and made little money, they struggled to even pay for basics. And if he couldn’t find work, the family sometimes skipped meals.
Read more: Gender discrimination leadings to poor nutritional status among women and children -
Nepali Women Fetched Water Before Daybreak
But an iDE program now pipes it to their villages
Kamala Magar’s day began before dawn. The Nepali farmer would get up and walk miles in the cold to fetch water for her family. It would take her most of the morning to retrieve just one jar, which she’d use to make breakfast before setting out for more.
Read more: A proven approach to build resilience among Nepalese farmers -
Blockchain Beans
Increasing transparency in the coffee value chain.
iDE teams up with Bext360 to create a pilot program connecting Honduran coffee farmers to every aspect of the value chain through blockchain.
Read more: Increasing transparency in the coffee value chain -
Blockchain y Granos de Café
Aumentando la transparencia en la cadena de valor del café.
iDE teams up with Bext360 to create a pilot program connecting Honduran coffee farmers to every aspect of the value chain through blockchain.
Read more: Increasing transparency in the coffee value chain -
Even remote farmers are threatened by COVID-19
Our usual support during the growing season has been hampered, or completely suspended in order to prevent the spread of the disease, and that’s why we’re trying new methods to help rural farmers.
Because FBAs are entrepreneurs who connect urban suppliers and buyers to rural smallholder farmers, they can be a powerful force in a time of crisis.
Read more: The Impact of COVID19 on Food Security -
Juddy rising
ENTREPRENEUR PROFILE: Empowering female farmers in Zambia
Juddy has been working with John Muta, a Farm Business Advisor (FBA), for the past few years, and through talking with her we came to understand how the FBA program is affecting women’s empowerment in the household. Using the Women’s Empowerment in Agriculture Index (WEAI), which measures empowerment across domains ranging from decision-making power to control over income, we asked Juddy about her roles.
Read more: ENTREPRENEUR PROFILE: How Juddy Mukumbi is creating a family agricultural business -
Pigging out
ENTREPRENEUR PROFILE: Ho Thi Hiu earns a profit raising pigs
A mother of five, Ho Thi Hiu used to supplement her household’s meager income by growing rice. She would also make a small profit by buying piglets in a nearby town, raising them, and selling them fully-grown. But raising pigs is no easy task.
Read more: ENTREPRENEUR PROFILE: How Ho Thi Hiu leveraged a microloan to build a thriving business -
Watering can vs. drip irrigation
Experimenting with resource-smart technology in Ghana
The use of demonstration plots helps convince skeptical farmers that agricultural technology, like drip irrigation, can make a difference in crop yields and boost their incomes.
Read more: iDE helps reduce risk and uncertainty by demonstrating new technology -
A new era of progress
Promoting modern agricultural practices in Mozambique
Farm business advisors are change agents who dispense information about best practices in technology, fertilizers, pest management, and post-harvest storage through training sessions and demonstrations, as well as sell direct services, such as crop spraying.
Read more: Farmers benefit from peers who invest in technology and knowledge -
Increasing self-sufficiency
Farm Business Advisors address food security in Zambia
Refugees are making new lives with the assistance of agricultural extension agents who provide training, advice, products, and services so that they can build businesses around vegetable production.
Read more: Home vegetable plots are key to help refugees rebuild their lives and bodies -
Planting on the straight and narrow
Changing agricultural methods to increase yields sustainably in Vietnam
Compared to mainstream fertilizers and air-borne applications, Fertilizer Deep Placement produces 40% less chemical runoff and 30% fewer greenhouse gas emissions. It also increases yields, leading to a win-win for the farmer and for the environment.
Read more: Using new knowledge to address climate and environmental challenges -
Personal water harvest coaches
Watershed community management in Honduras
To overcome disasters such as crop disease, iDE works with farmers to diversify their crops and connect to markets, helping them have enough food and money to survive year-round.
Read more: Using water-management techniques to address drought and disease -
Drip+ Alliance
Affordable drip irrigation plus a comprehensive set of tools
What if one million farmers could grow more food with less water?
Read more: Solving the drip equation by convening experts from industry, research, philanthropy, and social enterprises -
The business of impact
Market engagement unleashes multi-faceted benefits.
iDE has been building markets for over 30 years. One thing we know for sure is that every market is different. Replication of what works in one context is not a guarantee of success in another. We replicate our approach, but each context dictates a unique solution.
Read more: Approaches in private sector engagement, market facilitation, value chain development, and social enterprise creation get results