“At first, I thought iDE might purchase products from me like other NGOs,” says Mubeen, “But after participating in the training, I understood. They were here to show me how to grow my business.”
This Sylhet market ecosystem map shows the location of more than 2,360 iDE-powered touchpoints – local business advisors, livestock service providers, agricultural collection points, sales agents, entrepreneurs and latrine producers – all engaging with market actors, communities, and individuals – spread across Sylhet.
Farhana Yeasmin, 24, remembers what it was like when her husband was the family’s sole earner. Because he was a day laborer and made little money, they struggled to even pay for basics. And if he couldn’t find work, the family sometimes skipped meals.
Understanding that small-scale farming families have severe resource limitations, iDE works to help minimize the pressure on labor, income, water, and energy by identifying and re-designing technologies existing at the intersection of these four resources, which can have a life-changing impact on struggling farmers.
A partnership between American Standard, iDE and RFL Plastics resulted in the SaTo pan: a mass-produced hygienic latrine solution for Bangladesh.
Microentrepreneurs have sold 200,000 toilets in just 18 months. This is a major milestone—for iDE’s WASH team and for our partners, who dedicated two years to lay the foundation for this market system, and then a year and a half to catalyze sales.
Intelligent use of subsidies can make a real difference for the lives of the very poor without distorting the market. But it takes an understanding of the context to get it right.
“The solar pump is very interesting to me. So far, all of the pumps I have seen and known have been powered by man, animal, wind, diesel, or electricity, and they rely on many fast-moving parts. This pump is different because it has no moving parts, and the source of energy is the sun.”
In recent years, iDE’s work has been recognized by the global community for its excellence and commitment to innovation in building markets for poor, rural households.
By using a portfolio approach, iDE demonstrates and delivers effective solutions that meet the goals of multiple partners and stakeholders, such as improved sanitary latrine coverage in populous Bangladesh.
What if one million farmers could grow more food with less water?
Axial flow pumps, power-tiller operated seeders, and mechanical reapers have the potential to transform farming practices by increasing precision and conserving resources. iDE works with local entrepreneurs who can ensure farmers have access to these machines.
In rural Bangladesh, about 40 million people live without access to adequate toilets. But RFL Plastics Ltd., a regional plastics manufacturer, hadn’t identified these households as a potential customer base until they formed a partnership with iDE.
For the 40 percent of the people on the planet who do not have a toilet, acquiring one would mean keeping your one-year-old child from developing diarrhea and possibly dying from it.
Join the Activators Circle, iDE’s monthly sustaining donor program, to activate entrepreneurs around the world to increase their incomes and improve the lives of their families.
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