iDE Global

Press Release: Who Gives A Crap, the Australian toilet paper company, and iDE form new partnership - 7 July 2020

With this support, iDE will increase access to sanitation for rural communities in low income countries.

July 7, 2020


Contact: KC Koch, iDE Vice President of Global Communications and Marketing

We’re excited to announce a new partnership between iDE and the Australian toilet paper company Who Gives A Crap to increase access to quality sanitation in the rural communities where iDE works. Who Gives A Crap’s extraordinary philanthropy commits 50% of their earnings to international nonprofits working to ensure there's a toilet in every home, and we're thrilled to join them as their newest partner in leading the sanitation revolution. 

About iDE

iDE is a global organization that advances market-based approaches in agriculture; access to finance; and water, sanitation, and hygiene (WASH) to create income and livelihood opportunities for low-income rural households. iDE has increased the incomes and improved the livelihoods of more than 34 million people by developing inclusive market ecosystems that allow more people to participate in the economy, exercise choice through economic freedom, and achieve their aspirations. The organization has offices in 14 countries around the world which employ over 1,000 people — 96% of whom are local — to create real change that gives people the power to prosper on their own terms. iDE guarantees an average social return on investment of a minimum of $10 in annual income or livelihood savings for every dollar invested in iDE globally. 


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