iDE’s Sama Sama social enterprise is implementing a Ghana-specific psychometric survey to increase the pool of eligible applicants for sanitation finance.
The migration of young people from small villages and farms to the city opens up additional options for improving the lives of those who remain behind. Making improved toilets affordable can spur increasing sanitation coverage by marketing to this newly affluent group.
Part of iDE's Human-Centered Design process is called a Deep Dive, wherein team members gather insights from stakeholders on their current behaviors, needs, and opportunities.
The biggest barrier to handwashing is not always the availability of water or soap, but rather knowledge. Making the connection between dirty hands and disease is the first step.
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